Overview
OddsJam is an innovative solution designed by Stanford engineers to identify mathematically profitable betting opportunities, using the fastest real-time data to help users beat the books. With significant earnings on offer, OddsJam required a new brand and interface as sleek as the science behind it to attract new subscribers.
Finished product
After thoroughly researching the sports betting user experience, SDS established a cohesive branding look with a new logo and brand book. We evolved the old designs to build a coherent component library and marketing assets. This has been such an incredible experience for both our team & Oddsjam, and we continue to have an ongoing relationship!
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