Roil

Brand Identity for Eco-Conscience Car Enthusiasts

Overview

Roil Motor Club is a modern day rewards app for EV drivers. Drivers earn social and financial rewards for charging at optimal times of the day.

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"We created a logo and colour scheme for Roil that stood out from any other EV rewards app currently on the market."

Danielle
|
Designer
5-Stars

Our design thinking

We researched the typical Roil customer profile and developed a unique, brand identity that really stood out from the current EV market.

Finished product

We worked with Roil to create the branding and identity for their EV Motor Club. The brand specialised in eco-friendly motor vehicles and was keen to represent all the energy sources in the logo's colours: nuclear (Neon Green), hydro (Teal), solar (Yellow), and wind (Blue).

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We can discuss, your project, our services, relevant past work, our rates, and how we can work together, or email us at hello@shoreditchdesignstudio.com