Overview
Collective Continuum is the group working to change the world, one impact venture at a time. Their collective offers a unique approach in that philanthropy is not an afterthought; it's an integral part of their ethos. Collective Continuum actively seeks to support modern ideas with the foundations of traditional Islamic values.
They are rethinking the impact venture works, and so they contacted us to craft a website experience that sets their mission apart. The client came to us with the motif of space exploration as the launch point for visual experimentation.
Our design thinking
This project was a refreshing challenge for our team to create something immersive and imaginative while staying rooted in the story behind Collective Continuum.
We started by exploring three potential design routes. Our explorations were driven by compelling storytelling and tested to see what resonated with their demographic. We approached this brief in a storyboard format, adding in scroll interactions to transport the user through their screen into a web experience like no other.
The designs were just part of the effort; we needed to implement them into a fully responsive live website. The project was developed on Webflow with the backbone of a Lottie animation made in After Effects.
Our unique combination of design, Webflow, and technical knowledge allows us to get things done and overcome obstacles that wouldn't be possible otherwise.
Finished product
This project was a learning experience that helped us refine our process for creating complex, interactive websites. Our designers worked collaboratively across our UI/UX, animation, and development specialties to craft a unique web experience. A big thank you to the team at Collective Continuum for trusting us with their site.
We can't wait to do more immersive sites in 2024!
Check out the live site to experience it for yourself: https://www.collectivecontinuum.com/
Storyboard + Design | Natalia Triandofilidi
Animation + Design Support | Samuel Higginson
Project Management| Emma James and Danielle Willetts
Development | Radiance + Austin Joseph
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