Overview
Founded in 2000, Ganni is a fast-growing Danish contemporary ready-to-wear fashion brand. With the mission of bringing Scandinavian cool worldwide, Ganni are known for their daring brand, effortless style and polished high street presence. But they needed a web experience to match their unique, quirky ethos and worldwide ambitions, so Shoreditch Design Studio was approached to create a website that reflected this, whilst at the same time being user-friendly and accessible to existing and new customers.
"They are a pleasure to work with, always respond quickly to comms, deliver changes & updates fast and patiently listen to all feedback with a positive attitude. I would highly recommend working with this agency!"
Our design thinking
Our first step was to do some deep dive research into the brand - interviewing key staff across the business, checking out their competitors, stress and user testing their current site, and even venturing into Soho to their retail shops - all with the intention of getting a genuine feel for the brand, its products and its commercial aims.
We then wasted no time in getting stuck into design - creating and testing dozens of styles and designs while iterating in partnership with the client.
Finished product
A Ganni style like no other - we brought Scandi minimalism and e-commerce best practices together with new homepage, product detail page, and product listing page.
We can discuss, your project, our services, relevant past work, our rates, and how we can work together on call. Alternatively, you can email us at hello@shoreditchdesign.com or call us on +44 7440547661
